All Articles Tagged steve speaks

Steve Jobs sent a curt reply to The Little App Factory, telling them it was not a big deal for them to change their Apple trademark-infringing, iPodRip product name.

Rewind: iPodRip was software designed to pull media off an iPod (no, not for piracy, but to recover files in the event you lost them on the host machine). Apple’s lawyers complained. The Little App Factory’s John Devor wrote a plea for help. Jobs responded in typical fashion.

Long story shorter: iPodRip has been renamed iRip.

Bigger picture: Yes. Steve’s back, baby! The curt reply has returned!

Our only question now: Who’s next?!

[Full text of both emails is up at CrunchGear. Via Gizmodo]

Following Apple’s It’s only rock and roll, but we like it special music event, CEO Steve Jobs, fresh from his return to the keynote stage, sat down with the New York Times, and while several topics were discussed, here’s the “big question” (and answer):

POGUE: You put a camcorder on the iPod Nano. Why not on the iPod Touch?

JOBS: Originally, we weren’t exactly sure how to market the Touch. Was it an iPhone without the phone? Was it a pocket computer? What happened was, what customers told us was, they started to see it as a game machine. Because a lot of the games were free on the store. Customers started to tell us, “You don’t know what you’ve got here — it’s a great game machine, with the multitouch screen, the accelerometer, and so on.”

We started to market it that way, and it just took off. And now what we really see is it’s the lowest-cost way to the App Store, and that’s the big draw. So what we were focused on is just reducing the price to $199. We don’t need to add new stuff — we need to get the price down where everyone can afford it.

So Apple would rather have cheaper third gen iPod touches than more feature-complete ones. Interesting strategy, given what the Zune HD will soon bring to the market (that, admittedly, Apple owns 73% of….) Is Apple’s 30% cut of App Store profits suddenly more enticing than their traditional ~30% margins on hardware? Because here’s the thing, not many people will see the 3rd gen iPod touch as much of an upgrade path from the 2nd gen, so Apple’s leaving that money on the table. Add a camera and mic, and, well, there’s that hardware upgrade gravy train that usually runs so regular-like from Cupertino Central. Or maybe they just think the cheaper entry price will get more than enough new buyers interested to make it worth Apple’s while…

Other questions asked and answered include Jobs’ opinion on the Kindle (people prefer integrated devices), why the new iPod nano doesn’t shoot stills (VGA quality stills aren’t good enough), and how’s he feeling (enjoying the ice cream!)

Check out the full interview for the full Jobs…

[Thanks to everyone who sent this in!]

Because of Apple’s high media profile, Greenpeace likes to have a little fun with them. Nothing gets headlines like bashing Apple in the tech industry, especially if you’re hippie enough to make Steve Jobs seem more like Stephen Colbert. With Al Gore on their board, however, it’s probably safe to say Apple has to at least appear to be one of the more — if not most — environmentally friendly major tech company in the US. Case in point, and unprecedented second open letter from Steve Jobs:

For the past several years, Apple has made a concerted effort to be more transparent about the steps we are taking to protect the environment and make our business more sustainable. In this environmental update, I’d like to inform you of our recent progress and introduce you to a groundbreaking system of reporting that we believe is unmatched in our industry.

The iPhone got a brief mention as well:

More recently we introduced our first BFR and PVC-free iPods and iPhone 3G with mercury-free displays.

Sounds okay? Second steppish enough at least? Not quite for Greenpeace:

Not quite the breakthrough we were hoping for.

Ouch. Though, to be less sensationalistic, they did have lots of positive feedback as well.

Hopefully Apple will make true on their timeline, and other manufacturers will follow suit.

It’s not easy being green, but I don’t think any of us want to live on the earth from Wall-E, do we?

Gotta love Steve Jobs and his blunt-force emails. This time, it’s a lucky AppleInsider reader who sent it on a complaint about crash-prone applications, a problem which has plagued the iPhone 2.0 pretty much since launch. And what did the drive-by-Steve’ing say?

This is a known iPhone bug that is being fixed in the next software update in September

Will that be the still-in-beta 2.1? Another hotfix like 2.0.2? Jobs, of course, didn’t elaborate. Smart money, however, would be on a 2.0.3 rev. so that Apple doesn’t have rush 2.1 out prematurely, with just more of the same issues.

I know my Apps experience the dreaded Home Screening of Death (HSOD) semi-regularly, especially the new/updated ones. What about you? Smooth sailing or lots of crashes? If the latter, how far away must September seem? (And is it just us, or is the unresolved bug list for 2.x pretty dang scary compared to the relatively stable 1.x?)

UPDATE: Former Apple employee Chuq Von Rospach has just blogged about a meeting with an unnamed current Apple insider who let slip that:

90% of the disconnects are initiated inside the phone, which would exonerate AT&T. Most of the disconnects are being generated by crashes in the driver code for the 3G chip, which comes from the chip vendor, not something Apple written and outside of Apple’s direct control. Complicating this — even though Apple is handing over “here is the bug, here is the fix, update the driver”, the turnaround from the vendor on driver updates is on the order of 2-3 months. Said, um, lack of urgency not exactly making people inside the projects happy.

Understated much? If he’s not, as he says, being lied to, Chuq thinks this lack of responsiveness may be why Apple went ahead and bought PA Semi a few months back: to bring the chipset in house and more fully under their own control.

Remember that 3G network connection glitch we mentioned a few days back? The one that might be a hardware problem with a software fix? (Apple Insider weighs in today that this could, in fact, be likely). MacRumors is reporting that Steve Jobs, as he or someone acting on his behalf is sometimes want to do, has responded to an email inquiry about it, and provided the following:

We are working on some bugs which affect around 2% of the iPhones shipped, and hope to have a software update soon.

If this is authentic, and 2% is a solid number, given that the iPhone 3G sold 1 million units its first weekend, and may be over 3 million units now, that’s a staggering 60,000+ users potentially affected, — never mind 20 more countries set to launch later this week.

Unless Apple pushes out a 2.0.2 hotfix, firmware 2.1 has been in beta for a while already, and in general rumored to be heading towards a September-ish release (probably to coincide or follow up Apple’s tradition fall iPod and Mac product Special Event, which last year introduced both the iPod Touch and the WiFi Music Store).

Casey recently posted that the current 2.1 beta removed support for the Push Notification services (Apple’s conceptual replacement for multitasking functionality) to allow for more internal development, but perhaps also to fast-track the 3G fix?

That could leave the 2% in the slow lane for a while still…