It fascinates me that Apple’s marketing and commercial videos for the iPhone so far has also been all training. They show the iPhone being used for the main tasks that people will use, and that’s it. The interface is good enough that it sells itself and doubles as a training video, which is brilliant.
They really want you to be able to use the device without you ever getting the Glazed Eye or the Thousand Yard Stare.All Articles Tagged Video

I haven’t heard a peep out of Microsoft for quite some time; not really since Mossberg’s D5. Nonetheless, Microsoft is in the news today.
Apple has posted a new training video to the site. The trainer is the same as the previous video, and he instructs in the activation of a previously purchased iPhone — you can apparently purchase the iPhone and activate it (as well as select your plans) via iTunes, which hopefully means that the lines will move quickly on Friday.
Apple has also posted information on the rate plans. It looks like they are indeed the new version of the old AT&T Unity plans (see here), as they all include unlimited internet and 200 text messages.

I must be part of the minority that doesn’t like these TV ads. They just don’t feel compelling, or alluring.

Fresh from the PR department, Apple just sent me a release proclaiming that YouTube Live will be available on Apple TV starting today, and later on the iPhone starting this Friday. Huzzah!!!
Read the entire press release here. Read the rest of this entry »
Remember back in January at MacWorld, during the iPhone unveiling, when Google CEO Eric Schmidt jested on stage that one of the reasons he joined Apple’s board of directors was to get an iPhone? It was all made in fun of course, but it seems Eric made good on that boast because he in fact does now have an iPhone, which he flaunted on camera at a recent forum. (see above).
Macworld attendees have been busy capturing the iPhone in video. One user posted a really good product demo given to attendees by Apple, which shows off more of the device’s features in action. Nothing that we haven’t already seen, just done by someone other than Jobs. Enjoy.
Here’s a YouTube video of CNN’s blurb on the iPhone launch…


Apple finally launched its much rumored mobile phone at MacWorld yesterday, immediately triggering a massive worldwide drool-fest among gadget freaks. While it has been widely known that Apple has had such a product secretly in development for at least two years now, the device itself remained shrouded in mystery. Some analysts speculated the device would prove to be nothing more than a relatively simple inexpensive iPod phone, while others expected more of a Blackberry style Smartphone, done in a sleeker package. Both camps got it wrong…and right. iPhone isn’t what anyone really expected.
When I first gazed upon images of the iPhone I was immediately awestruck by its unique industrial design, which oddly resembles a PDA more than a phone. We’ve come full circle back to tablet style form factors with large screens again. Didn’t see that coming. At the same time I was also slightly disappointed. As amazingly slick looking as it is, I have a great deal of reservations about typing on a flat screen display in place of fixed keyboard input. Hardware buttons offer good tactile feedback when entering text. The idea of tapping on a smudge prone screen with my fingers doesn’t exactly fill me with delight. Whether it will work or not remains to be seen since we have yet to see this scheme in action other than well staged product demos.
But Apple may be onto something with software based input. And God knows the Operating System alone will move this product in massive volumes. Everyone is talking about this device, and everyone seems to want one.
The next few months are going to be grueling!



















